Marketing Tailored to the Patient Journey
The Dental Whale Marketing Plan is an all-encompassing program that streamlines practice and front desk functions, measures results, and grows your practice
Dentists face challenges every day. With a busy workflow and constantly changing technologies, expanding the practice is a task that most clinicians have little time to manage. That’s where Dental Whale Marketing comes in—a proven marketing package that includes all the tools busy dentists need to increase the number of new patients and grow their practices.
The Dental Whale Marketing Plan focuses on 8 stages of each patient experience. Here’s how it works:
1. First, a professional photo shoot is scheduled, and an advertising campaign and patient centric website are created to introduce potential patients to the practice. Next, Dental Whale adds an online scheduling program to the practice website so new patients can make or change appointments.
2. Automated appointment reminders ensure appointments are kept and patients are engaged.
3. Digital forms completed prior to arrival simplify the check-in process, resulting in a stress-free check-in for patients and office staff.
4. Email campaigns and patient-centered blogs educate patients on potential services provided by the practice, as well as set expectations.
5. A fully digital platform allows for patient-friendly treatment plans, documents, and electronic payments.
6. Follow-ups are simple with 2-way patient messaging. Patients can also leave reviews.
7. Patients receive automated appointment reminders that include online scheduling, ensuring easy return visits.
8. Electronic payments and patient communication make collections straightforward, and a business dashboard can identify payment gaps.
Analyze This: Practice Growth
An all-in-one marketing plan tailored to the patient journey, Dental Whale provides full-service marketing guidance throughout the process, including direct mail, digital advertising, ongoing SEO content, and reputation monitoring. Results are simple to see on dashboards, and the plan includes a monthly scorecard report. The marketing plan also provides key metrics that can lead to potential production opportunities for your practice.
