Brightening Smiles and Building Trust

KöR is the only whitening system Dr. Ashish Patel will use at his practice in Brentwood, TN. He can guarantee his patients will see a change in their enamel color with KöR. That simply wasn’t the case with his previous whitening systems, which he described as inconsistent.

Dr. Patel first tried KöR Whitening after listening to a presentation at the Kois Center comparing different whitening solutions. It was clear KöR had the advantage, providing better results, significantly less postop sensitivity, and a maintenance plan that just made sense.

“I want less stress in my life, and when it comes to KöR, I know I’ll get results for my patients,” Dr. Patel said. “And I want results. I don’t have time to play around with something that might give us a slight color change. It gives me peace of mind, and that goes a long way.”

A Practice Builder

Many patients schedule an appointment at Dr. Patel’s practice because they know he offers KöR Whitening solutions. Some find him because they’re impressed with the whitening results a friend or family member has achieved, or they’ve come across his website and learned about KöR’s benefits. Either way, it’s bringing patients to his practice and generating revenue.

Dr. Patel also offers KöR Whitening as part of his veneer treatment, whitening the lower teeth so they match the veneers. Whitening also opens the door to discussions about other cosmetic procedures, helping to keep Dr. Patel’s schedule full.

KöR is a great option for patients who have experienced sensitivity with whitening, Dr. Patel said. The kits are delivered refrigerated, so the whitening gels maintain virtually 100% of the effectiveness as the day they were manufactured. Both the take-home and in-office kits come with KöR Desensitizer, which instantly plugs and re-plugs the orifices of the dentinal tubules to prevent pulpal inflammation and sensitivity rather than simply treating the symptoms.

“It’s been a great addition that has helped grow my practice,” Dr. Patel said of KöR Whitening. “I don’t see how we could do as many cosmetic cases as we do without it.”

A Unique Whitening Experience

The maintenance plans for KöR Whitening are easy to follow and work out better for his patients than other options, Dr. Patel said. These plans vary slightly depending on which option is chosen—KöR MAX, KöR Home, KöR ULTRA, or KöR ULTRA-T (for patients with tetracycline stains once thought untreatable). The key is patients start to see shade changes right away, and once they finish treatment, they only need periodic at-home touch-ups to maintain long-lasting results. With other systems, they would have to start over.

“Patient compliance has changed because they’re seeing results,” Dr. Patel said. “When you can take somebody on the far right of the shade guide and move them down to the bleach shades, that makes a big difference. With other systems, patients only saw one or two shade changes, and it was hard to stick with it or justify what they paid for it. We get better cooperation with KöR.”

Which KöR solution Dr. Patel uses is patient dependent. Ultra or Ultra-T are chosen for patients who need more profound change, while KöR Home is a patient-pleaser that consistently yields amazing results at a great price. The versatile KöR MAX combines at-home whitening with one in-office whitening visit. No matter the option they choose, patients aren’t disappointed.

“Patients have never had results like this before and with such low sensitivity,” Dr. Patel said, conveying their joy when they see the profound color change. "That color shift makes the biggest difference.”