The advantages of buying from manufacturers like BISCO include exceptional customer support and innovative, competitively priced products
While Dr. Horn appreciates the cost savings, that isn’t why he’s relied on BISCO materials for so many years. For him, it’s about using products that provide the best possible outcome for his patients.
“I’ve been doing this for 32 years, and my philosophy is money isn’t everything. It’s the quality of the product,” he said. “BISCO does a lot of research on their products, and I appreciate that. I like to see what they’re bringing to market. They’re very innovative.”
Dr. Horn relies on quite a few of those innovative BISCO products, including All-Bond Universal, TheraCal LC, TheraBase, TheraCem, Duo-Link Universal, ZirClean, and Z-Prime Plus.
Part of the Family
At BISCO, the goal is to make customers feel like family. The team focuses on building connections with dentists and listening to what they have to say about their products, whether good, bad, or otherwise. That feedback fuels the R&D process and product innovation.
“I really enjoy my relationship with BISCO,” said Dr. Horn. “You feel like your opinions matter. They really listen to you.”
Outstanding Support
The BISCO team backs up their products with research and literature that dentists can easily access if they have questions. Of course, experts are always on standby for dental professionals who prefer to talk issues out. When Dr. Horn makes a call, he’s patched in right away to someone who is knowledgeable about the product and who can help, which can be a different experience than trying to reach someone at a larger company.
BISCO also provides webinars and other resources for guidance—materials Dr. Horn often refers to when he’s teaching.
A Better Experience
For Dr. Horn, it all comes back to those extra small touches companies like BISCO can offer. The team at BISCO clearly prides themselves on developing innovative, competitively priced products and giving dentists the support they need to achieve predictable results.
“BISCO puts out very good products that every general dentist can use, and these competitively priced products produce outstanding results,” Dr. Horn said. “BISCO just provides that personal touch.”